ASEP is the leading provider of youth, high school, and elite-level sport education programs in the United States. Rooted in the philosophy of “Athletes first, winning second,” ASEP has educated more than 1.5 million coaches, officials, sport administrators, parents, and athletes.
ASEP’s parent organization, Human Kinetics, Inc., is a world leader in sports publishing. Founded in 1974 by renowned sport psychologist Rainer Martens, Human Kinetics is located in Champaign, Illinois, with subsidiaries in Canada, Australia, and the United Kingdom. Martens founded ASEP in 1981, and for 30 years, local, state, and national sport organizations have partnered with ASEP to lead the way in making sport a safe, successful, and enjoyable experience for all involved.
